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Rogers, Scotiabank's 6-yr NHL deal; also include new TV shows, digital products

Wednesday, 05.28.2014 / 4:55 PM / News

The Canadian Press

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Rogers, Scotiabank's 6-yr NHL deal; also include new TV shows, digital products

TORONTO - Rogers Communications Inc. (TSX:RCI.B) has signed Scotiabank as its first major NHL sponsor since acquiring exclusive multimedia rights to National Hockey League games beginning this fall. The six-year deal with Scotiabank (TSX:BNS) includes new Sunday night and Wednesday night TV shows carried either by Rogers Sportsnet cable channels or its City television stations. It also anticipates new ways of delivering sport statistics during games through what's been called "the second screen" — network-connected computers, tablets and smartphones — and other online content.

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We want to make sure that whoever makes our team really makes our team by earning it and not putting them in situations where they get preference because of their status as a first-round pick or whatever it might be. That's not going to happen. Everybody has to earn their way on our team.

— Columbus Blue Jackets general manager Jarmo Kekalainen on the team's prospects at development camp