Sign in with your NHL account:
  • Submit
  • Or
  • Sign in with Google
 
SHARE

Beard-A-Thon raises over $200,000 in four days

Wednesday, 04.18.2012 / 6:29 PM / NHL Fans

NHL.com

Share with your Friends


Beard-A-Thon raises over $200,000 in four days
Hockey fans across North American have come together this playoff season to raise over $200,000 in just 4 days for charity.

EAST AURORA, N.Y. -- Hockey fans across North American have come together this playoff season to raise over $200,000 in just 4 days for charity. The 4th Annual Beard-A-Thon®, proudly presented by Just For Men, encourages hockey enthusiasts to grow their own playoff beards for the 2012 Stanley Cup® Playoffs or pledge their favorite NHL players. In addition to participating in a great hockey tradition, beard growers are raising money for charities across the nation.

The program has already raised over $200,000 early in the playoff season in just 4 days. In the past three seasons, over 25,000 fans have participated in the Beard-A-Thon® program raising over $1,100,000 for charity. This season, the goal is to raise an additional $1 million dollars for NHL team charities.

Currently, fans of the New York Rangers lead the way, raising over $53,0000 for the Garden of Dreams Foundation. Fans of the Pittsburgh Penguins, St. Louis Blues, and Boston Bruins have all raised over $20,000 for local charities.

By receiving pledges, participants promise not to shave until their team wins the Stanley Cup® or is eliminated from the playoffs.

Fans that are unwilling or unable, to grow playoffs beards can also pledge their favorite player, local celebrities, or build their own beard with the "Build-a-Beard" web application.

"The intensity, both on and off the ice, goes to a whole new level in the playoffs. The Beard-A-Thon gives fans a chance show their passion and raise money for charity," stated John Cimperman, the Principal of Cenergy, a New York based sports marketing agency that manages the program.

Last season, the Stanley Cup® Champion Boston Bruins led all NHL clubs by raising over $75,000 for the Boston Bruins Foundation. The Bruins Foundation Director of Development, Bob Sweeney, raised $9,835 with his playoff beard followed closely by Los Angeles Kings broadcaster, Jim Fox, who raised $7,615.

For more information on Beard-A-Thon, to make a donation or to get involved, simply log onto www.beardathon.com. All donations to Beard-A-Thon are tax deductible.

Quote of the Day

I remember the first time at Wrigley Field all of us had the long johns, the turtlenecks and the extra equipment because we were afraid of being cold. Halfway through the first period everybody's ripping everything off and we just ended up wearing what we would normally wear for a game at the United Center.

— Chicago Blackhawks forward Patrick Sharp on the 2009 Bridgestone NHL Winter Classic